Research Programmes
Our research programmes in North America and Europe examine the
following strategic and operational reputational management themes:
- Reputation’s contribution to strategic planning.
- The business case for reputation management.
- Reputation management frameworks and functional
organisational models and capabilities.
- How to ‘operationalise’ reputation: enabling front-line operations to
manage, enhance or protect reputation.
- The design, development and use of actionable
reputation management data.
- The role and scope of real time reputation monitoring and tracking.
- The integration of reputation risk management policy and practices
within existing enterprise risk management systems.
- The role, scope and value of internal reputation reporting and performance management
- The development of Corporate Affairs organisational models, capabilities and governance systems.